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Bureaucratic
/ʌnˈlɑk/v. (aspirational)

Etym.from Old English compounds combining a negation and a fastening verb, reintroduced into corporate parlance circa 2012 by a growth strategist who preferred verbs that imply permission without responsibility; see S. R. Holloway, Corporate Lexicons, 2016.

unlock: to recast latent product features or customer behaviors as contingent levers of future value, thereby delaying accountability while inflating projections.

'Rollout of premium tiers should turn dormant features into revenue streams, Q3 Board Deck slide 12'

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