unit economics
Bureaucratic/ˈjuː.nɪt ˌɛk.əˈnɑː.mɪks/n. (bureaucratic)
Etym.Formed by juxtaposing common accounting terms and managerial optimism, popularized circa 2012 by growth teams seeking quantitative legitimacy; see Startup Lexicon Quarterly, 2013.
A selectively scoped per-customer profitability calculation deployed to justify scaling investments, obscure fixed costs, and defer recognition of aggregate losses.
'As long as per-user contribution remains positive, scaling will normalize the model,' CFO - Q3 Board Deck, slide 47